Episode 24

Published on:

7th Apr 2020

The 2 Best Times Of Day To Send Promotional Emails – Making Bank With Paul Counts

When is the very best time to send promotional emails?

When it comes to selling your products and services you want to make sure that your emails are landing in inboxes at exactly the right time!

Send them too early and people will simply snooze through them, send them too late and people have already had their fill of promo emails for the day.

We’ve caught up with email genius Paul Counts to find out the two best times of day to send out your promotional emails that will get people opening, clicking, and buying!

Episode Content

  • (2:40) Funny fact with Paul Counts 
  • (4:23) The first of two, best time of day to send an email – and why!
  • (5:57) The second, and all-time BEST, time of day to send an email – the ultimate 1-hour window.
  • (7:52) How flexible are you?!
  • (8:33) Should your emails be night owls or early risers?
  • (10:05) Paul Counts is a dirty spammer (in a good way)!
  • (12:30) How do you manage to think of enough email content to hit your subscribers with an email double-whammy every single day?
  • (14:47) You won’t believe how many emails you can actually send in one day without p*ssing off your list and you’ll make more sales!
  • (18:40) Subject line of the week with Paul Counts

Episode Resources


Paul’s Twitter

Paul’s Instagram

The Email Marketing Strategy Every Business Should Steal – Blog Post

6 Techniques To Segment Your Email Subscribers – Podcast Episode

Writing The Perfect Welcome Email With Gavin Bell – Podcast Episode

How To Do Better Email Marketing In 2020 – Blog Post

INBOX 2020 Event – Buy your ticket

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About the Podcast

The Email Marketing Show
Weekly tips to sell your online courses, win new coaching clients and pack out your membership with modern, psychology-driven email marketing. Featuring Rob and Kennedy.
Email marketing is not a numbers game.

Join us every week as we help course creators sell more courses, coaches win new coaching clients and membership site owners attract more members - all using psychology-driven email marketing.

Join the irreverent duo, hypnotist Rob Temple and psychological mind reader, Kennedy every Wednesday for actionable take-aways you'll use to make more sales with your email marketing.

A show with real take aways about email marketing, that's actually fun?!

Connect with us and join the discussions:

Twitter @robandkennedy
Facebook Group: https://www.facebook.com/groups/emailmarketingshow/
Show Notes and Blog: www.TheEmailMarketingShow.com

Businesses of all sizes know that despite all of the latest fads in social media marketing, chat bots and pixels, the one thing that consistently gets the highest return is email.

With email you own the data, you can segment and put the right message in front of every person and build deep, personal relationships.

But clicking 'send to all' is DEAD.

People get far too much irrelevant email. In this show Rob and Kennedy blow the cobwebs off antiquated email marketing and give it a ruddy good shake up.

Featuring the popular regular segments:


On alternate weeks the guys are joined by a guest who shares their own approaches to email marketing.