Episode 40

Published on:

29th Jul 2020

Run Your Own Online Summit - Profit and List Growth with LeeAnn Marie Webster

You may know what an online summit is (you may have even been on one) but how do you really monetise them and gain hundreds of new subscribers to your email marketing list? 

Online summit extraordinaire LeeAnn Marie Webster joins us to give her best, super top-secret (OK…maybe not that top secret) strategies to get the absolute best out of these virtual expos.

So, if you’ve ever thought about hosting an online summit, this episode will show you exactly how to maximise their potential value by growing your list and bringing in those sales.

Episode Content:

  • (02:02) It’s Rob’s turn to guess the two lies and one truth about LeeAnn - Let’s see if he can finally start to overtake Kennedy’s winning streak.
  • (03:12) As technology advances, so have online summits. So how did they start out?    
  • (03:50) We want to know exactly what is involved in a virtual summit and why should you think about hosting (or being a part of) one. 
  • (04:42) How niche is too niche? 
  • (07:02) One of the biggest mistakes LeeAnn regularly sees virtual summit hosts make.
  • (08:22) There are multiple ways in which you can monetise a virtual summit and use them to grow your list. Let’s find out how.
  • (10:42) LeeAnn shares her own 100% success rate method to get amazing speakers onto your own summits.
  • (13:04) Another amazingly effective (and surprising simple!) strategy to ensure maximum summit success.
  • (14:00) Find out why we are all about “getting your Judie Dench” on board.
  • (16:28) How can you ensure that your speakers become the ultimate key to your summit success?
  • (18:08) This subject line of the week got LeeAnn the highest unsubscribe rate ever.

Episode Resources

LeeAnn Marie Webster's Website

Download The Email Marketers' GamePlan

FREE Email Marketing Webinar

JOIN The League Of Extraordinary Email Marketers

Connect with us on Twitter for podcast updates and email marketing content

Show artwork for The Email Marketing Show

About the Podcast

The Email Marketing Show
Psychology-based email marketing ideas to make more sales online. It's a strictly 'no b.s.' zone where we hang out, have a laugh and talk email stuff.
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink.

Sound good? Then join Rob & Kennedy for your weekly dose of fun, practical, yet brutally honest email marketing advice.

You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog post at EmailMarketingHeroes.com.

=> Get your free DAILY email marketing lessons direct to your email inbox at emailmarketingheroes.com/daily

Connect with us and join the discussions:

Twitter @robandkennedy
Instagram @robandkennedy
Facebook Group: https://www.facebook.com/groups/emailmarketingshow/
Show Notes and Blog: www.EmailMarketingHeroes.com/?utm_source=podcast&utm_medium=player-description